Around 70 percent of the challenges in implementing AI lie with people and processes, only 10 percent with the algorithms.
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Executive Career Programs · Summer School
xMBA Executive TrainingAI Business Fluency and Entrepreneurship
Your test run to find out whether entrepreneurship could be for you. With AI from first thought to pitch.
Faculty made up of entrepreneurs
who walk these paths themselves every day.
- Format
- 16 course days10 compact days during the summer holidays, then part-time
- Dates
- 9 August to 7 September 2027Summer School
- Language and location
- EnglishLaunchspace Zürich
- Qualification
- GAT xMBA certificateplus AI Business Professional (SAQ)
Entrepreneurship
Carrying a business idea around with you?
Or want to go independent? At the Summer School you develop a startup idea hands-on in a team, use AI as your co-founder and pitch to an AI investor at the end. After the programme, you apply what you have learned to your own business idea. Together with professionals interested in entrepreneurship, guided by a Faculty of founders. AI Business Fluency and Entrepreneurship is GAT’s English-language Summer School for anyone who wants to start a company or go independent.
The content is based on the xMBA Executive Training: AI Business Fluency. The focus is on entrepreneurship.
Why found a company now
It has never been easier to build a company with few resources. AI takes over research, prototyping, marketing and much more. If you use AI fluently, you can test, learn and launch faster than ever, alone or in a small team.
Hands-on, not lecture hall
No theory lessons about startups, but practice in founding yourself. As a team, you develop, test and pitch a startup idea. Our Faculty consists of entrepreneurs who walk these paths themselves every day.
Why AI Business Fluency
AI only works when the business moves with it.
The program is deliberately not called just AI Fluency. Simply putting AI on top of existing processes rarely makes a noticeable difference. Impact comes when workflows, responsibilities and roles are rethought. That takes a new mindset and a new understanding of business.
That is why AI Business Fluency and Entrepreneurship is not just an AI course. You learn to use AI as a tool, an agent, an agent team and a team member, and you build a business model in your team from the start so that AI plays a real role in it: with Design Thinking, agile methods and a startup mindset.
Nearly three quarters of companies that attribute at least 5 percent of their EBIT to AI have fundamentally redesigned their workflows because of AI. Among the others, it is around a quarter.
95 percent of the organisations studied see no measurable return from their GenAI investments. The study names missing integration into workflows as the main reason, not the capability of the models.
Further reading: BCG: Where’s the Value in AI? (2024) · McKinsey: The state of AI in 2026 · MIT NANDA: The GenAI Divide, State of AI in Business 2025 (coverage)
What you gain
What you gain for your startup.
Four fields that carry you from first thought to pitch. In every step you work with AI, as a tool, as an agent, as an agent team and as a team member.
Use AI as your co-founder
You use AI for market analysis, business model, prototype and communication, and work faster and leaner as a result.
Test an idea instead of planning it
You get to know how startups work: check assumptions, involve customers early, adapt quickly.
Understand business model and funding
You know the basics of finance, law, security and funding routes that matter for the launch.
Convince and negotiate
You practise pitching and negotiating, up to a simulation with an AI investor.
How you work with AI, step by step
- Module 1ToolYou use AI deliberately for research, analysis, writing and your own assistants.
- Module 2AgentAn AI agent completes entire work steps on its own; you set the goal and the frame.
- Module 3Agent teamSeveral agents share the work; you orchestrate and review.
- Module 4Team memberAI works alongside the team; you lead people and AI together to the result.
Who it’s for
For professionals who want to found a company or go independent.
The Summer School is aimed at:
Corporate professionals who want to develop or implement their own business idea.
High potentials who think entrepreneurially and are considering going independent.
Specialists and managers who want to start out as a freelancer, consultant or with a portfolio career.
Intrapreneurs who drive innovation within their own company.
Your peer group
Professionals like you who are interested in entrepreneurship. You meet like-minded peers who are just as motivated to build something new. Maybe you will find your co-founder here?
Prior knowledge
No technical knowledge required. Your own idea is not a prerequisite; you work in a team on a shared idea. Good English skills are required.
From first thought to pitch.
Program
Four modules on the way to founding.
For 16 days you work in a team on a shared startup idea. Each module takes you one step further, and after the programme you transfer the approach to your own business idea.
Compact during the summer holidays10 course days, Monday to Friday, 9 to 20 August 2027, 09:00 to 17:00 each day, plus online sessions in the evening.
Then part-timeTwo blocks on 26 to 28 August and 2 to 3 September 2027 (Thursday and Friday 13:30 to 19:30, Saturday 08:30 to 16:30), online sessions in the evening, one-on-one on 7 September 2027.
Hands-on: Intensive hands-on inputs, lots of practice, work in small teams, complemented by online sessions and self-learning.
Understand
AI as a toolWhere AI opens up new business opportunities. You get to know the relevant technologies, use AI as a tool and sharpen your team’s idea with it.
Build
AI as an agentFrom problem to prototype. AI agents take over entire work steps on their own, so you build something tangible in a short time and test it with real feedback.
Scale
AI as an agent teamBusiness model, finance, law, security and funding. With a team of AI agents you work out what it takes to launch and grow.
Decide
AI as a team memberPitch and negotiation in the ATLASS AI Business Simulation, with AI as a team member. You present your team’s idea and negotiate with an AI investor.
AI tools in the program
The tools you work with.
In the program you work with current AI tools, which we select on an ongoing basis according to their best current capability.
Core tools in pro versions
- OpenAI ChatGPT
- Anthropic Claude
- Perplexity
- Microsoft 365 with Copilot
A selection of these is made available to you during the program.
Further tools
- Slack
- Miro
- Google Workspace
- Notion
- NotebookLM
- Gamma
- Canva
- Figma
- Looka
- HeyGen
- Synthesia
- ElevenLabs
- Suno
- Replit
- Lovable
- Cursor
- Wispr Flow
- + specialised tools depending on the case
A selection of these is used in the program.
This list is illustrative and not exhaustive. Selection, providers, versions and licence scope may change at any time. There is no entitlement to specific tools, versions or licences. The GAT terms and conditions apply.
In addition: a session on portfolio careers with Martin Meyer and a personal one-on-one on your next steps.
Qualification
Two complementary credentials.
The GAT xMBA certificate confirms your application on the case, the SAQ personal certification tests your knowledge independently.
xMBA certificate GAT
- Confirms
- successful participation and the final exam as part of the ATLASS AI Business Simulation
- Validity
- unlimited
AI Business Professional (SAQ)
- Passed
- from 80 %
- Exam fee
- included
- Validity
- 3 years
Admission to the final exam requires 80 % attendance. Included is the Self-Learning Deep Dive: Swiss Federal Diploma “AI Business Specialist” to prepare for the federal professional examination AI Business Specialist (CHF 2'990 on its own).
What comes next: The xMBA qualifies you for admission to the EMBA Executive Training: AI Business Leadership. If you complete both programs successfully, you receive the EMBA title. We also recommend the AI Loop to stay on top of things after the program.
Go to AI Business LeadershipFaculty
Founders as Faculty.
The Faculty is the same as for the xMBA Executive Training: AI Business Fluency.
Martin MeyerFounder GAT, CEO ATLASS Technology AGCourse Director, Technologies, CX, Simulation, Portfolio CareerChristina KehlFounder GAT, entrepreneur, board member and investorProgram Co-Founder, Startup RollercoasterNiklaus MoorTransformation & Change Manager, SECODesign Thinking & Product DevelopmentJonas BärtschFounder, InnovetoPrototyping & Agile WorkingDanielle HeerCFO & Lecturer; GAT Chapter Lead Silicon ValleyBudgeting, Financing & Fundraising
Gabi TroxlerCo-Founder feey, SEO consultantMarketing, Sales, Pitches & Branding
Marc RuefFounder, scip AGCyber Risk & Security
Jamie MeyerStudent at ETH Zurich, lecturer at the Graduate SchoolAI Tools & AI AgentsFacts, prices and dates
Introductory, alumni and partner price CHF 8'990.
One cohort in 2027, in English. Places are deliberately limited.
- Format
- Summer School: 10 compact course days during the summer holidays, Monday to Friday
- Then part-time: two blocks, Thursday to Saturday
- Course times
- Compact: 09:00 to 17:00, plus online sessions in the evening
- Part-time: Thursday and Friday 13:30 to 19:30, Saturday 08:30 to 16:30
- Scope
- 16 course days including online sessions
- Self-learning in addition
- Language
- English
- Location
- Launchspace Zürich, Albulastrasse 55, 8048 Zürich
- Price
- CHF 8'990 Introductory, alumni and partner price
- incl. SAQ exam fee and GAT xMBA exam fee
- Included
- Self-Learning Deep Dive: Swiss Federal Diploma “AI Business Specialist”
- SAQ exam including exam fee
- GAT xMBA exam including exam fee
- ATLASS AI Business Simulation
- Digital materials
Introductory, alumni and partner price
CHF 8'990
Choose a cohort
Under Course schedule you can see all dates and times of each cohort, also as a PDF to download.
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As of 29.10.2026, subject to change. On site at Launchspace Zürich, Albulastrasse 55, 8048 Zurich; online sessions via Zoom. Please be on site 15 to 30 minutes before the course starts.
Optional
“AI Loop” subscription
So you stay on top of things after the programme: a curated Weekly Tech Update, full access to the AI Tool Navigator and four update workshops a year, two in the evening at Launchspace Zürich and two online. CHF 990 for alumni, CHF 1'900 for everyone else. Can be booked at any time via the GAT website as soon as it is available.
Join the waiting listFunding
An investment in your entrepreneurial path.
Taking the step towards entrepreneurship also means taking responsibility for funding. The Executive Career Program AI Business Fluency and Entrepreneurship is designed as an investment in your own career and your entrepreneurial path. That is why self-funding is at its core: it lets you decide freely on timing, format and your next step.
Other routes are possible as a supplement, also in combination: your employer, fully or partly, as part of company training; an RAV (regional employment centre) training grant via an individual course application (the decision lies with the RAV and is always individual); or an outplacement budget, for example as part of a separation or a social plan. We are happy to work out the right route with you, in the info session or in a personal conversation.
Tax deductionIn Switzerland, you can deduct self-funded costs for career-oriented further education from your taxable income. For direct federal tax, the maximum is CHF 13'000 per year and person (tax period 2025; the amount is adjusted periodically); the cantons have their own maximums. Costs covered by your employer or third parties are not deductible. The practice of your tax administration is decisive.
Grants and info sessionsAn overview of grants and funding programmes is available from the Innovationsverband Schweizer Arbeitsmarkt (ISA). In our info sessions we discuss funding in detail, and you can ask your individual questions.
Funding guidesDetailed funding guides are available on the programme pages AI Business Fluency and AI Business Leadership.
FAQ
Frequently asked questions
Why is the program called AI Business Fluency and not AI Fluency?
Because AI only has an impact when the business changes too. Simply putting AI on top of existing processes rarely makes a noticeable difference. Studies by BCG, McKinsey and MIT show that most of the value comes from redesigning workflows, responsibilities and roles. The program therefore combines AI with business, methods and mindset.
Is AI Business Fluency and Entrepreneurship just an AI course?
No. You learn to use AI as a tool, an agent, an agent team and a team member. Just as important is how you reshape processes, teams and business models so that AI can unfold its potential. You work on a continuous case with Design Thinking, agile methods and a startup mindset.
Which AI tools do I work with in the program?
With current AI tools that we select on an ongoing basis according to their best capability. Of the core tools in pro versions, a selection is made available to you during the program, for example OpenAI ChatGPT, Anthropic Claude, Perplexity or Microsoft 365 with Copilot. In addition, we use a selection of further tools, such as Slack, Miro, Google Workspace, Notion, NotebookLM, Canva, Figma, HeyGen, ElevenLabs, Suno, Replit, Lovable, Cursor or Wispr Flow. The list is illustrative and not exhaustive; there is no entitlement to specific tools, versions or licences.
Do I already need a business idea?
No. In the programme you work in a team on a shared idea. That is how you learn the approach, and after the programme you apply it to your own business idea.
Do I need technical knowledge?
No. You work hands-on with AI tools from the start, without having to code.
How does the Summer School differ from the regular xMBA?
The content matches the xMBA Executive Training: AI Business Fluency. The focus is on entrepreneurship, and the peer group consists of professionals interested in entrepreneurship. The cohort is held in English, compact during the summer holidays and then part-time.
Can I attend the Summer School alongside my job?
The first ten course days take place compactly in the last two weeks of the summer holidays. Plan holidays for this or agree it with your employer. This is followed by two part-time blocks (Thursday and Friday 13:30 to 19:30, Saturday 08:30 to 16:30) and online sessions in the evening.
Which qualifications do I receive?
The xMBA certificate GAT (unlimited) and the personal certification AI Business Professional (SAQ, valid for 3 years).
Does the programme prepare me for the Swiss Federal Diploma AI Business Specialist?
Yes. The Self-Learning Deep Dive: Swiss Federal Diploma “AI Business Specialist” is included. In addition, it prepares you in self-study for all 28 competencies of the federal professional examination AI Business Specialist. You take the exam itself with ICT-Berufsbildung Schweiz; the exam fee is not included.
Is there a federal subsidy?
Inclusion in the SERI reporting list from 2027 has been applied for. A federal subsidy (50 % refund of the course fee) is possible if you additionally use the Self-Learning Deep Dive: Swiss Federal Diploma “AI Business Specialist” and sit the Swiss federal diploma AI Business Specialist exam. In this case, the exam fee of ICT-Berufsbildung Schweiz (CHF 3'000) is also due.
What comes after the xMBA?
You can continue with the EMBA Executive Training: AI Business Leadership. We also recommend the AI Loop to stay on top of things after the program.
Executive Career Programs
Your company begins with the first step.
Get to know the Summer School at one of our info sessions.